success stories

Mansour Automotive Ramadan Suhoor 2025

In Ramadan 2025, Mansour Automotive partnered with MENT’ADS to host a memorable Suhoor gathering under the stars at the iconic Mena House Hotel, overlooking the Pyramids. The objective was to strengthen internal relationships, honor partners and key stakeholders, and offer an elevated brand experience that reflects the company’s values of legacy, connection, and hospitality.

ABB INTERNATIONAL EVENT,“Passing the Legacy” — PepsiCo Egypt

Challenges

  • Deliver a premium, culturally rich experience suitable for a respected automotive brand.

  • Curate a space that balances heritage with modern event styling, fitting for both corporate guests and informal networking.

  • Integrate seamless entertainment and engagement in a Ramadan setting while maintaining Mansour’s brand essence.

Solution

MENT’ADS approached the brief with a refined vision:

  • We transformed the venue into a warm, elegant Ramadan setting through sophisticated lighting, branding installations, and traditional decor elements.

  • The event flow was carefully planned to allow moments of connection, networking, and shared storytelling.

  • Entertainment included a live oud performance, custom ice cream truck, caricature artists, and a Ramadan-themed photobooth, offering guests interactive moments throughout the evening.

Impact

  • Over 200 guests attended the Suhoor, including top executives, stakeholders, and partners.
  • The unique ambiance created at the Mena House—framed by views of the Pyramids—helped position Mansour Automotive as a people-first, experience-driven brand.
  • Guests praised the seamless event production, attention to cultural details, and the balance of tradition and innovation.
  • The event generated strong internal buzz, with positive coverage across social channels and internal communications.
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The Mansour Automotive Suhoor event delivered by MENT’ADS was a celebration of culture, brand values, and connection. From venue styling to curated experiences, the event reinforced Mansour’s identity as a brand that appreciates its people and partners offering not just products, but meaningful relationships.

ABB INTERNATIONAL EVENT,“Passing the Legacy” — PepsiCo Egypt
ABB INTERNATIONAL EVENT,“Passing the Legacy” — PepsiCo Egypt